# Growth that shows up in the numbers.

> Growth that shows up in the numbers. Tactical deep dives into the marketing engines we built for ezyCollect, Cohen Handler and more.

Canonical: https://z10consulting.com.au/case-studies/
Last updated: 2026-08-15

We report on what moved revenue, what did not, and what we changed next. Here is the work, told through the results it produced.

## Two engagements, told through the numbers they moved.

ezyCollect · B2B SaaS

### [Scaling ezyCollect from $3.5M to $9.2M ARR.](https://z10consulting.com.au/case-studies/ezycollect-deep-dive/)

A tactical deep dive: a marketing function built from scratch, a three-tier paid media funnel, a 5,000-page ABN-targeted SEO campaign, and the EOFY Wrap retention play that drove an -84% CPA reduction.

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$9.2M

ARR reached

4x

Lead volume

\-84%

Cost per acquisition

Cohen Handler · Property

### [Taking Cohen Handler from $3M to $12M.](https://z10consulting.com.au/case-studies/cohen-handler-deep-dive/)

A tactical deep dive: an inbound sales engine on the Sandler Method, a national TV campaign at 10x ROAS, international expansion, and new revenue lines that grew digital and inbound revenue nearly 600%.

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$12M

Revenue, from $3M

10x

TV campaign ROAS

~600%

Digital & inbound revenue

## Related
- [Scaling ezyCollect from $3.5M to $9.2M ARR.](https://z10consulting.com.au/case-studies/ezycollect-deep-dive/)
- [Taking Cohen Handler from $3M to $12M.](https://z10consulting.com.au/case-studies/cohen-handler-deep-dive/)