Case studies
Growth that shows up in the numbers.
We report on what moved revenue, what did not, and what we changed next. Here is the work, told through the results it produced.
ezyCollect · B2B SaaS · Deep dive
Scaling ezyCollect from $3.5M to $9.2M ARR.
A tactical deep dive: a marketing function built from scratch, a three-tier paid media funnel, a 5,000-page ABN-targeted SEO campaign, and the EOFY Wrap retention play that drove an -84% CPA reduction.
$9.2M
ARR reached
4x
Lead volume
-84%
CPA
148%
SQL growth
Cohen Handler · Property · Deep dive
Taking Cohen Handler from $3M to $12M.
A tactical deep dive: an inbound sales engine on the Sandler Method, a national TV campaign at 10x ROAS, international expansion, and new revenue lines that grew digital and inbound revenue nearly 600%.
$12M
Revenue, from $3M
10x
TV campaign ROAS
~600%
Digital & inbound revenue
100%
YoY digital growth
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